There are two amazing facts in this story reported all over the blogosphere, and also in the New York Post.
The first is that the Louvre, in a situation they can’t control, will have to co-exist with the odeurs of a MacDo in its midst. Seems the Louvre can’t control the actual tenants in the big mall under the Carrousel, which is managed by a private company. I guess that’s why there is already a Starbucks there.
Second, though, is the fact that never ceases to amaze: France is the second most important market in the world for McDonald’s after the United States. A spokesman for McDonald’s says it’s because McDonald’s is perceived as a French company. I find that very hard to believe, but it sure is a great trick if have pulled it off.
PARIS — French culture and American convenience will come together in December — thanks to plans by the McDonald’s restaurant chain to hang its shingle in the shadow of the Louvre.
McDonald’s is delighted at the prospect of feeding hungry culture vultures. But not everyone is happy about mixing high art and fast food.
The McDonald’s will be installed in the food court of the underground mall adjoining the museum, known as the Carrousel du Louvre, as the fast food chain fetes its 30th anniversary in France, McDonald’s France said.
The pairing could serve the interests of both. The Louvre is the world’s most visited museum; France is McDonald’s top market outside the United States.
The food is already about as bad as it can be in the Louvre food court. Visitors are strongly advised to eat after or before they enter the Louvre maze.